Don’t let boosting your brand’s profile feel like a shot in the dark, especially if the media professionals you’re using aren’t established experts. Really, the mission is simple:
Reach the right audience in the greatest volume
Use the strongest media channels to achieve impact and cut-through for your messaging
Achieve all this within your budget
Media planning and buying is about more than just securing exposure for your brand. It’s about securing exposure to your target demographic with content that makes you stand out and a powerful return-on-investment. This applies to the wide range of traditional media as much as to digital channels.
“Media Managers is an incredible agency on many levels. Professional, personable and proficient, they always go the extra mile and offer creative and cost effective solutions often with a very tight turnaround.
We have been thrilled with the service they offer and would highly
recommend them to any busy organisation.”
Marketing Director in FE.
Exposure through expertise
We don’t settle for good enough. Our work has repeatedly exceeded expectations, resulted in record-breaking sales and traffic and defied deadlines for our clients. We work to your budgets and keep to them, so there’s never a risk of the unexpected and we always make sure that the media we have bought for you appears as planned.
In arguably the best showcase of our negotiating power, we negotiated daily with broadcasters including ITV2, More4 and Really to get a TV ad campaign approved and on the air during high-profile slots on a limited timeframe, resulting in the highest-ever levels of traffic to Hotel Chocolat’s website in a single day.
Leveraging the storytelling power of radio, Media Managers helped Anglian Water drive higher levels of interest in the construction and engineering courses they co-sponsor at the College of West Anglia. We identified and negotiated airtime shown to reach women aged 18-24, during which we aired original 40-second commercials.
Netherlands Board of Tourism
To achieve maximum impact on a tight deadline with no formal budget support, we conductive extensive audience research to identify the best possible media channels for promoting the Netherlands as a weekend destination. This resulted in a campaign and competition in The Times which exceeded minimum response targets by 243%.
“When approached with a brief, Media Managers works hard to meet our very specific objectives and to deliver against the stringent targets we set. The team also makes a concerted effort to understand how our company works as a whole and to meet our very high expectations of service levels. We would definitely recommend Media Managers as a media agency, especially for those companies that prefer a more personable approach.”
Why choose Media Managers
Media Managers is the longest-running media agency in the East of England, with over 16 years of proven experience planning campaigns and negotiating prices placements that meet and exceed our client’s objectives. Our approach is consultative and personal to ensure we become a trusted and consistently reliable part of your team.
We have found that our clients who used to book direct with the media chose to use us because:
They weren’t sure that they were getting the best rates. How could they as they aren’t in the market every day checking prices?
The media do a great job selling their own media channel. But, that’s all they do. Comparing strengths and weaknesses of a media channel has to be done objectively. Media Managers is completely media neutral, so our clients get unbiased, professional insights from experienced professionals.
Insights. We keep close to all the changes in the media market. The media landscape changes daily. For example, new media like Podcasting emerge as a fast growing and very compelling advertising platform. Old media, like newspapers, continue to decline, but it’s likely that clients are paying the same rates despite fewer readers. TV advertising has become increasingly targeted and cost-effective, but knowing what is possible and how to extract maximum value is at the core of our skills.
Don’t just take our word for it: plenty of other people believe that Media Managers is the go-to media buying agency in East Anglia. We’ve dominated Business Weekly’s New Year’s Honours list every year since 2013 and have been named Recommended Agency Register (RAR)’s best advertising agency in East Anglia and 21st UK-wide.
They say it’s about who you know. Our existing and long-standing relationships with media contractors, broadcasters, newspapers and more put us in a strongest possible negotiating position when it comes to securing our clients high-profile placements at a competitive price.
The East of England’s Media Agency Brand experience includes: logos for Greene King, Netherland Board of Tourism, Jockey Club Racecourses, Hotel Chocolat, Phoenix Group, Hogan Lovell, Anglian Water, Woburn, Sainsbury Centre for Visual Arts, Houghton Hall, Universal Music Group, University of Cambridge
It’s not always about buying big, but buying smart. Our media buying services are designed to maximise the potential in your budget and your target audience into customers. Get in touch with us today.
Media Planning & Buying
PR & Social Media
Video & Commercial Production
When approached with a brief, Media Managers works hard to meet our very specific objectives and to deliver against the stringent targets we set. The team also makes a concerted effort to understand how our company works as a whole and to meet our very high expectations of service levels. We would definitely recommend Media Managers as a media agency, especially for those companies that prefer a more personable approach.
Netherlands Board of Tourism and Conventions
Media Managers has set the gold standard in advertising and digital marketing across national and international markets.
It is consistently East Anglia’s number one in all the polls that count